I began working as a Session Manicurist in 2013. My understanding and love of fashion stem from being a fashion assistant in the nineties. In 2003, I moved into beauty, working as a consultant for Lancôme. I was with the brand for 11 years, during which I trained in manicure before deciding to pursue my passion for nails.
My professional nail career began at influential London salons, WAH Nails, and Imarni Nails. It was through salon work that I mastered my skills - specifically in freehand nail art - but it was on close-up beauty and jewellery shoots that I really developed my attention to detail.
My online nail art course, Fashion Nail Art Workshop teaches how to master freehand nail art, inspired by fashion.
My editorial credits include Dazed and Confused, Harper's Bazaar, L'Officiel, Re-Edition, Vogue and Wallpaper. As well as commercial credits for Balenciaga, Graff Diamonds, Martine Rose x Nike, Valentino, and Vivienne Westwood.
At London Fashion Week, I've keyed the nails for Andreas Kronthaler for Vivienne Westwood, David Koma, Emilia Wickstead, Markus Lupfer, Margaret Howell, Marques' Almeida, Peter Pilotto, PPQ, Rejina Pyo, Sharon Wauchob, Temperley London, Vivienne Westwood and Yuzefi. At Copenhagen Fashion Week, I led the nail team for Holzweiler.
In February 2020 I launched a podcast for all creatives. The Manicure Table - Creative Conversations with Cherrie Snow is a series of interviews, where I manicure and chat with creatives, discovering their backgrounds, career journeys, and success stories.
I’ve always believed that a professional manicure should improve the condition of the natural nail, not just the appearance. That’s why I practice gentle nail care and use mild, high-quality products that encourage healthy, natural nails. I also specialise in the most sought-after premium gel, Bio Sculpture.
1883, AnOther, Country & Town House, Dazed and Confused, Dust, The Economist 1843, Elle, ES, Exit, Factice, Fault, The Gentlewoman, Glamcult, Glamour, Glass, The Glossary, GQ, Grazia, Harper’s Bazaar, Harrods, Heroine, Hunger, Interview, L'Officiel, LOVE, Madame Figaro, Make, Manifesto, Numéro, Overdue, Perfect, Puss Puss, Re-Edition, Rollacoaster, Schön!, Stella, Stylist, Tank, Tatler, T: New York Times Style, Telegraph Luxury, Telva, Town & Country, ST Style, Vogue, W Magazine, Wallpaper.
AllSaints, Annoushka, Apple, Astrid & Miyu, Balenciaga, Barbour Beaufort, Beesou, BYBI Beauty, Chambord, de GRISOGONO, Dr. Barbara Sturm, Elemis, Erborian, Francis De Lara, GHD, Globe-Trotter, Goldwell, Graff Diamonds, Holzweiler, Hunter Original, Jigsaw, Jimmy Choo, John Lewis, Just Cavalli, JW Anderson, La Mer, Martine Rose x Nike, Noon by Noor, Omega Watches, Pantene, Rimmel, Rotate, Rupert Sanderson, Selfridges, Schwarzkopf LIVE, Sicis Jewels, Shoreditch Ski Club, Sophia Webster, Sotheby's, Three Graces London, Valentino, Vivienne Westwood, Yuzefi, Zellweger.
Andreas Kronthaler for Vivienne Westwood, David Koma, Emilia Wickstead, Holzweiler, Markus Lupfer, Margaret Howell, Marques' Almeida, Peter Pilotto, PPQ, Rejina Pyo, Sharon Wauchob, Temperley London, Vivienne Westwood, Yuzefi.
Alexa Chung, Amelia Dimoldenberg, Anya Chalotra, Camille Cottin, Caroline Polacheck, Corinne Bailey Rae, Courtney Love, Daisy Edgar-Jones, Daisy Lowe, Ella Purnell, Ellie Bamber, Emily Carey, Emma Appleton, Emma Corrin, Emma Laird, Grimes, Georgia May Jagger, Gugu Mbatha-Raw, Helen McCrory, Iris Law, Jodie Comer, Josh Whitehouse, Kali Uchis, Kareena Kapoor Khan, Karla Crome, Laura Mvula, Léa Seydoux, Leah Williamson, Letitia Wright, Liberty Ross, Lola Leon, Malachi Kirby, Marisa Abela, Maya Jama, Michelle Dockery, Michelle Keegan, Molly Windsor, Naomi Scott, Natasha Poonawalla, Paloma Faith, Pixie Geldof, Pixie Lott, Ramla Ali, Ravyn Lenae, Rebecca Ferguson (the actress), Rose Williams, Ruby Wax, Skunk Anansie, Sonam Kapoor, Sophie Cookson, Sophie Turner, Tinashe, Yasmin Le Bon.